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M-S Cash Drawer Featured in VSR Magazine

VSR MagazineM-S Cash DrawerAugust, 2010 – M-S Cash Drawer was recently featured in the "2010 Distributors Supplement" section of Vertical Systems Reseller (VSR) Magazine.

In a feature from earlier this year, VSR tapped into the minds of their distributor community for their thoughts on important questions such as "What are the top verticals?" and "What are the tech trends to watch for in 2010?" This time around distributors, such as M-S Cash Drawer, were asked to provide insight on the newest services, products and programs they are offering to the VAR community.

Among the highlights in this article was M-S Cash Drawers end user lead generation program. In a typical month, M-S Cash Drawer channel sales representatives distribute more than 150 qualified leads to partners at no charge. As a result, the company's VARs are making an average of $3,000 to $5,000 in software, hardware, installation, training and ongoing support revenue from those leads.

In addition the article mentioned how M-S Cash Drawer has committed a tremendous amount of time and resources over the last five years to building a comprehensive database of resellers in the US and Canada. This enables M-S Cash Drawer to help ISVs and vendors recruit new reseller partners.

About M-S Cash Drawer

M-S Cash Drawer is a leading manufacturer of cash drawers and distributor of a full line of point of sale and AIDC products. Founded in 1974, M-S Cash Drawer manufactures one of the oldest and most reputable brands of cash drawers in the market today and through our distribution operations carries a large inventory of barcode and point of sale equipment to meet the needs of our channel partners. M-S Cash Drawer is an authorized distributor of premiere brands such as Star Micronics, Honeywell, Samsung Bixolon, EloTouch Systems, Pioneer POS, ProTech Systems, Datalogic, UnyTouch, Cognitive Solutions, ID Innovations, Ingenico, Avery Berkel, SmartPower Systems, HP, LG, TSC Auto ID Technology America, Sharp, Firebox and ID Tech.

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